{"id":14600,"date":"2019-02-22T14:00:02","date_gmt":"2019-02-22T19:00:02","guid":{"rendered":"https:\/\/blog.clickbooth.com\/?p=14600"},"modified":"2026-04-21T06:11:37","modified_gmt":"2026-04-21T10:11:37","slug":"top-5-affiliate-trends-in-2019","status":"publish","type":"post","link":"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/","title":{"rendered":"Top 5 Affiliate Marketing Trends in 2019"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a63202a5bde8\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #58595b;color:#58595b\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #58595b;color:#58595b\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a63202a5bde8\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/#Over_the_last_month_weve_been_monitoring_which_projected_2019_affiliate_trends_are_already_taking_hold_Mobile_will_take_center_stage_and_many_of_the_other_notable_trends_revolve_around_this_platformWe_have_identified_the_following_five_trends_as_forerunners_for_you_to_keep_in_mind%E2%80%A6\" >Over the last month, we&#8217;ve been monitoring which projected 2019 affiliate trends are already taking hold.&nbsp; Mobile will take center stage, and many of the other notable trends revolve around this platform.We have identified the following five trends as forerunners for you to keep in mind&#8230;<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/#Voice_Search\" >Voice Search<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/#Mobile\" >Mobile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/#Data_data%E2%80%A6_And_more_data\" >Data, data\u2026. And more data.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/#Blind_to_Banners\" >Blind to Banners<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/#Influencer_Marketing\" >Influencer Marketing<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/#As_you_look_ahead_be_sure_to_keep_these_trends_mind_Recent_years_have_shown_fast_exponential_growth_in_these_5_key_areas_and_we_expect_that_they_will_continue_to_grow_rapidly_throughout_2019_With_the_increased_usage_of_mobile_comes_more_data_easier_access_to_influencers_voice_searching_and_more_If_utilized_properly_centering_your_approach_around_these_trends_will_bring_increased_profits_and_a_successful_2019\" >As you look ahead, be sure to keep these trends mind. Recent years have shown fast, exponential growth in these 5 key areas, and we expect that they will continue to grow rapidly throughout 2019. With the increased usage of mobile comes more data, easier access to influencers, voice searching, and more. If utilized properly, centering your approach around these trends will bring increased profits and a successful 2019!<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.performcb.com\/content-hub\/top-5-affiliate-trends-in-2019\/#You_May_Also_Like\" >You May Also Like<\/a><\/li><\/ul><\/nav><\/div>\n<h5><span class=\"ez-toc-section\" id=\"Over_the_last_month_weve_been_monitoring_which_projected_2019_affiliate_trends_are_already_taking_hold_Mobile_will_take_center_stage_and_many_of_the_other_notable_trends_revolve_around_this_platformWe_have_identified_the_following_five_trends_as_forerunners_for_you_to_keep_in_mind%E2%80%A6\"><\/span>Over the last month, we&#8217;ve been monitoring which projected 2019 affiliate trends are already taking hold.&nbsp; Mobile will take center stage, and many of the other notable trends revolve around this platform.We have identified the following five trends as forerunners for you to keep in mind&#8230;<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<h3><span class=\"ez-toc-section\" id=\"Voice_Search\"><\/span><b>Voice Search<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Voice search is one of the newest trends in technology. With the influx of voice-activated devices such as Alexa, Google Home, and Siri, searching the internet is now easier than ever. This does, however, change marketing and SEO techniques. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nearly <\/span><a href=\"https:\/\/edit.co.uk\/blog\/locationworld-2016\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">40%<\/span><\/a><span style=\"font-weight: 400;\"> of adults now use voice searching at least once per day. How does this impact you? The phrasing in which someone speaks a question will be drastically different than other methods of searching. For example, let\u2019s say you wanted to learn about affiliate marketing. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">You go to Google, and you type: \u201cAffiliate marketing.\u201d The results show up. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, let\u2019s say you did this with voice search\u2026 Given the personification of Artificial Intelligence, most people would not just say \u201caffiliate marketing.\u201d Instead, they would phrase it:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cTell me about affiliate marketing\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cHow is affiliate marketing different from other types\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This means that, when optimizing content for SEO, you must be aware of the variances in search platform and adjust your techniques to accommodate conversational language. Given this trend is rapidly increasing, get ahead of the curve now &#8211; start planning for voice searches before your competition does. <\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Mobile\"><\/span><b>Mobile<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Our next trend is closely tied to voice searching. While a small percentage of voice searches are done through a desktop or laptop computers, the majority are done through mobile devices. This avenue of marketing holds massive opportunity for <a class=\"wpil_keyword_link\" title=\"affiliates\" href=\"https:\/\/www.performcb.com\/affiliate-partners\/\" data-wpil-keyword-link=\"linked\">affiliates<\/a> and advertisers alike, but is not currently being taken advantage of. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the past, it was more difficult to track on mobile. Devices like Apple\u2019s have measures in place to prevent such tracking, which discouraged the utilization of mobile. However, with the advent of cookie-less and cross-device tracking, it is now possible &#8211; and lucrative &#8211; to tap the mobile market. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In 2018, global mobile population surpassed <\/span><a href=\"https:\/\/www.statista.com\/topics\/779\/mobile-internet\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">3.7 billion unique users<\/span><\/a><span style=\"font-weight: 400;\">, and mobile devices represented half of all web page views worldwide. These numbers will continue to climb in 2019, and are projected to increase nearly seven-fold by 2021. If you aren\u2019t already exploring mobile avenues, now is the time to do so!<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Data_data%E2%80%A6_And_more_data\"><\/span><b>Data, data\u2026. And more data.<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><\/p>\n<p><a href=\"https:\/\/www.iflscience.com\/technology\/how-much-data-does-the-world-generate-every-minute\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">90 percent <\/span><\/a><span style=\"font-weight: 400;\">of the world\u2019s data has accumulated in the past two years. With the rise of big data comes incredible flexibility and personalization of advertisements. For affiliate marketing, this means more insightful data regarding target audiences.<\/span><\/p>\n<p>The first step in utilizing the data is to define your Key Performance Indicators (KPIs). These types of metrics can be a variety of things &#8211; clicks, sales, impressions, etc. &#8211; and they must align with your business goals. From here, you can analyze the information to improve the efficacy of your advertising.<\/p>\n<p><span style=\"font-weight: 400;\">A key aspect of data interpretation is the method of collection and analysis. In order to optimize the data, you will want to use a system like <\/span><a href=\"https:\/\/thrivetracker.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">ThriveTracker <\/span><\/a><span style=\"font-weight: 400;\">that allows you to succinctly collect and interpret the data. As this trend takes hold, do your research and leverage the data you have to increase profits. <\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Blind_to_Banners\"><\/span><b>Blind to Banners<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Historically, banner ads have been frequently used in affiliate marketing. However, a strange effect some have deemed \u201cbanner blindness\u201d is occurring. We are so accustomed to seeing banner ads, our brains begin to filter out unnecessary sensory stimuli, leading to \u201c<\/span><a href=\"https:\/\/news.brown.edu\/articles\/2015\/02\/attention\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">optimal inattention<\/span><\/a><span style=\"font-weight: 400;\">\u201d &nbsp;&#8211; or in other words, the disregard of banner ads. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In 2019, a huge focus of advertising will go beyond banner ads and into the realm of native advertising. Methods of delivering advertisements to consumers without them realizing is taking precedence as more companies turn to advertorials, influencer partners, and other, stealthy ad placements. <\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Influencer_Marketing\"><\/span><b>Influencer Marketing<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Last but not least, influencer marketing is on the exponential rise and will be a trend to look out for in 2019. Countless surveys, polls, and research show that influencers &#8211; as their name suggests &#8211; hold inordinate power in the world or social media marketing. This facet of marketing is so powerful that some are considering it to be an independent vertical. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not only is influencer marketing changing the status quo of traditional marketing methods, it\u2019s changing the world of affiliate marketing. For publishers that have developed long-standing relationships with loyal customers, influencers can pose a threat\u2026 But also an opportunity. <\/span><a href=\"https:\/\/www.theleverageway.com\/blog\/influencer-marketing-facts-statistics\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Research <\/span><\/a><span style=\"font-weight: 400;\">has shown that 74% of people trust social networks to guide them to purchase decisions. On top of that, nearly half of social media users rely on influencer recommendations. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Influencer marketing surpassed print marketing in 2016, and has continued to grow ever since. As a native source of advertising, influencers can be a tactical source of revenue if used correctly.<\/span><\/p>\n<h5><span class=\"ez-toc-section\" id=\"As_you_look_ahead_be_sure_to_keep_these_trends_mind_Recent_years_have_shown_fast_exponential_growth_in_these_5_key_areas_and_we_expect_that_they_will_continue_to_grow_rapidly_throughout_2019_With_the_increased_usage_of_mobile_comes_more_data_easier_access_to_influencers_voice_searching_and_more_If_utilized_properly_centering_your_approach_around_these_trends_will_bring_increased_profits_and_a_successful_2019\"><\/span><span style=\"font-weight: 400;\">As you look ahead, be sure to keep these trends mind. Recent years have shown fast, exponential growth in these 5 key areas, and we expect that they will continue to grow rapidly throughout 2019. With the increased usage of mobile comes more data, easier access to influencers, voice searching, and more. If utilized properly, centering your approach around these trends will bring increased profits and a successful 2019!<\/span><span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-you-may-also-like\"><span class=\"ez-toc-section\" id=\"You_May_Also_Like\"><\/span>You May Also Like<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-yoast-seo-related-links\"><li><a href=\"https:\/\/www.performcb.com\/content-hub\/top-mobile-performance-marketing-trends-of-2020\/\">Top Mobile Performance Marketing Trends of 2020<\/a><\/li><li><a href=\"https:\/\/www.performcb.com\/content-hub\/vote-clickbooth-your-number-1-cpa-network-for-2019\/\">Vote Clickbooth Your Number #1 CPA Network for 2019<\/a><\/li><li><a href=\"https:\/\/www.performcb.com\/content-hub\/vote-clickbooth-your-1-cpa-network\/\">Vote Clickbooth Your #1 CPA Network!<\/a><\/li><li><a href=\"https:\/\/www.performcb.com\/content-hub\/are-you-making-the-most-out-of-your-publisher-affiliate-strategist-relationship\/\">Are You Making the Most Out of Your Publisher-Affiliate Strategist Relationship?<\/a><\/li><li><a href=\"https:\/\/www.performcb.com\/content-hub\/ignite-opm-launches-lumee-affiliate-program\/\">Ignite OPM Launches LuMee Affiliate Program<\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"Over the last month, we&#8217;ve been monitoring which projected 2019 affiliate trends are already taking hold.\u00a0 Mobile will take center stage, and many of the other notable trends revolve around this platform.We have identified the following five trends as forerunners for you to keep in mind&#8230;","protected":false},"author":55,"featured_media":14601,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7499,7453,7344,7345],"tags":[76,18,92,90,91],"class_list":["post-14600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-all","category-performance-marketing","category-technology","tag-affiliate-marketing","tag-clickbooth","tag-influencer-marketing","tag-trends","tag-voice-search"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Top 5 Affiliate Marketing Trends | Performance Marketing Trends<\/title>\n<meta name=\"description\" content=\"Top 5 Affiliate Marketing Trends. 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