The Ignite OPM team is hyped to welcome the Qapital affiliate program to our client family!<\/p>\n\n\n\n
Qapital is a goal-oriented financial app launched by a Swedish couple who wanted a better way to save their money. Co-founders, George Friedman (CEO) and Katherine Salisbury (CSO), teamed up with Erik Akterin (CTO). The three created a new way to save based on an individual\u2019s personal goals. The app is made up of clever tips and tricks for savings rooted in behavioral science. This ideology drove Qapital to quickly become a full-service banking app loved by over 1.6 million members. <\/p>\n\n\n\n
Ignite couldn\u2019t be more excited to launch the Qapital Affiliate Program. Ignite OPM Account Manager, Jen Sherman, is heading up the launch with the strategy to boot. Currently considering both mobile and desktop KPIs, Jen plans to start with targeting financial blogs to reach the brand\u2019s target demographic; this will largely play into driving app installs, signups, and in-app engagement to increase the brand\u2019s existing mobile optimizations. \u201cWe don\u2019t want these users to be a flash in the pan. We want the app to be a tool users can implement in their everyday lives,\u201d Jen says. Jen and team also plan to get Qapital involved with upper-funnel paid media. Finally, this media will specifically target the brand\u2019s free trial deal to increase exponential growth in the brand\u2019s user base. <\/p>\n\n\n\n
Ignite is excited to work as an extension of Qapital\u2019s marketing to secure the successful scale of their affiliate program.
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To learn more about Perform[cb]<\/sup> Agency’s affiliate programs, visit our client page<\/a>.<\/p>\n\n\n\nView Additional Affiliate Program Launches<\/a><\/h2>\n\n\n\n
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