{"id":31267,"date":"2022-04-15T13:38:22","date_gmt":"2022-04-15T17:38:22","guid":{"rendered":"https:\/\/www.performcb.com\/?p=31267"},"modified":"2023-04-18T02:30:27","modified_gmt":"2023-04-18T06:30:27","slug":"performcb-partner-api-delivers-automated-efficient-affiliate-workflow","status":"publish","type":"post","link":"https:\/\/www.performcb.com\/content-hub\/performcb-partner-api-delivers-automated-efficient-affiliate-workflow\/","title":{"rendered":"Perform<sup>[cb]<\/sup>\u2019s Partner API Increases Workflow Efficiency For Affiliates\u00a0"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a631b28c7d99\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #58595b;color:#58595b\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #58595b;color:#58595b\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a631b28c7d99\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.performcb.com\/content-hub\/performcb-partner-api-delivers-automated-efficient-affiliate-workflow\/#What_is_the_Performcbs_Partner_API\" >What is the Perform[cb]&#8217;s Partner API?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.performcb.com\/content-hub\/performcb-partner-api-delivers-automated-efficient-affiliate-workflow\/#Automation_Efficiency_Conversions_Oh_My\" >Automation, Efficiency, Conversions, Oh My!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.performcb.com\/content-hub\/performcb-partner-api-delivers-automated-efficient-affiliate-workflow\/#Continuous_Innovation_Sets_Affiliates_Up_For_Success\" >Continuous Innovation Sets Affiliates Up For Success<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.performcb.com\/content-hub\/performcb-partner-api-delivers-automated-efficient-affiliate-workflow\/#Whats_Next\" >What\u2019s Next?<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Any seasoned affiliate partner knows that marketing technology is the backbone that allows their campaigns and optimizations to run smoothly. The affiliate marketing landscape is evolving every day, which is why it\u2019s so important for affiliates to be set up for success with technology that helps to automate their businesses. Regardless of which tracking platform they\u2019re using, Perform<sup>[cb]<\/sup>\u2019s affiliate partners have the ability to run their businesses from anywhere by connecting to Perform<sup>[cb]<\/sup>&#8216;s Partner API.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-the-perform-cb-s-partner-api\"><span class=\"ez-toc-section\" id=\"What_is_the_Performcbs_Partner_API\"><\/span><strong>What is the Perform[cb]&#8217;s Partner API?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Perform<sup>[cb]<\/sup>\u2019s affiliate partners have the freedom to use the platform in three different ways: through the web interface, on our affiliate <a href=\"https:\/\/www.performcb.com\/mobile-marketing\/\">mobile app<\/a>, Perform<sup>[cb]<\/sup> Partners, or by seamlessly integrating the API into their existing tracking platform. By connecting to the platform\u2019s API, <a class=\"wpil_keyword_link \" title=\"affiliates\" data-wpil-keyword-link=\"linked\" href=\"https:\/\/www.performcb.com\/affiliate-partners\/\">affiliates<\/a> who utilize their own tracking technology can still access Perform<sup>[cb]<\/sup> platform\u2019s robust reporting, documentation, and optimization capabilities.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Perform<sup>[cb]<\/sup> offers two versions of our Partner API based on affiliates needs: JSON and XML. No matter which version affiliates prefer to implement, the data returned via the API is always the same. For example, many of our mobile affiliate partners tend to refresh our API every few minutes to see new offers as soon as they\u2019re available. When an affiliate sees an offer they\u2019d like to run, their preferred tracking platform will automatically start buying traffic for that offer. Additionally, once a partner\u2019s tracking platform is notified that an offer has been paused or reached its budget cap for the day, it will automatically stop buying traffic for that offer. New to Perform<sup>[cb]<\/sup> Network? <a href=\"https:\/\/www.performcb.com\/content-hub\/performleap-affiliate-network-api\/\">Watch this video<\/a> to get a behind the scenes look at how our Partner API can create a more efficient workflow for you.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-automation-efficiency-conversions-oh-my\"><span class=\"ez-toc-section\" id=\"Automation_Efficiency_Conversions_Oh_My\"><\/span><strong>Automation, Efficiency, Conversions, Oh My!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>APIs hold the power to automate a considerable amount of the reporting processes that would otherwise take affiliates hours. With Perform<sup>[cb]<\/sup>\u2019s Partner API, affiliates have the ability to:<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Automate their campaign setups, pauses, and change rates<\/li>\n\n\n\n<li>Receive a list of available offers at any moment<\/li>\n\n\n\n<li>Turn off media buying if an offer runs out of daily or weekly budget<\/li>\n\n\n\n<li>Automatically resume media buying once an offers is allotted new budget<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Did you know that Perform<sup>[cb]<\/sup> affiliate partners that utilize the Perform<sup>[cb]<\/sup> platform API are <strong>5 times as productive<\/strong> as partners that do not? Don\u2019t leave profit on the table due to manual, tedious tasks that could otherwise be automated.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-continuous-innovation-sets-affiliates-up-for-success\"><span class=\"ez-toc-section\" id=\"Continuous_Innovation_Sets_Affiliates_Up_For_Success\"><\/span><strong>Continuous Innovation Sets Affiliates Up For Success<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Perform<sup>[cb]<\/sup> affiliates &#8211; have you taken advantage of the latest Perform<sup>[cb]<\/sup> API release? The latest update to the Partner API allows partners to automatically pull impressions and click tracking links into affiliates\u2019 preferred tracking platform. This means that affiliates no longer have to wait on impression links to be sent over or spend time pulling them manually from our platform. With the ability to seamlessly conduct impression tracking, partners are able to improve their offer conversion rates. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>With the platform\u2019s new documentation capabilities, affiliates can <a href=\"https:\/\/login.performcb.com\/performcb-api-partners\/media-buyer.html\">click through here<\/a> to view an in-depth list of API calls and how to integrate them. This documentation feature was built with usability and efficiency in mind, now giving partners the ability to easily find which API they need, and how to get started integrating the specific API. This API documentation library allows affiliates to access all API endpoints, current versions, and various response examples to easily set up their API calls.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>If you\u2019re a Perform<sup>[cb]<\/sup> affiliate, <a href=\"https:\/\/support.performcb.com\/support\/solutions\/articles\/4000165334-api-call-findmyapprovedoffers-v4-\">learn how you can reap the benefits<\/a> from this recent Partner API update.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-s-next\"><span class=\"ez-toc-section\" id=\"Whats_Next\"><\/span><strong>What\u2019s Next?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Ensuring our affiliate partners have access to top-notch technology is a primary objective for Perform<sup>[cb]<\/sup>\u2019s devoted Technology team. By increasing automation and efficiencies within the&nbsp;affiliates&#8217; workflow, expansive ROI is just around the corner. Want to take advantage of our platform\u2019s Partner API? <a href=\"https:\/\/login.performcb.com\/auth\/login\">Log in<\/a> to your account, or <a href=\"https:\/\/login.performcb.com\/auth\/register\/affiliate\">apply to be a Perform<sup>[cb]<\/sup> affiliate<\/a> now!<\/p>\n","protected":false},"excerpt":{"rendered":"Learn how Perform[cb]\u2019s Partner API employs advanced campaign automation to create a more efficient workflow for affiliates. ","protected":false},"author":55,"featured_media":31286,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[553,1402,7453,13,7344,7345],"tags":[43,76,7632,7590,7650,7907,1408,7643,7892],"class_list":["post-31267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-affiliate-marketing","category-blog","category-all","category-featured","category-performance-marketing","category-technology","tag-affiliate","tag-affiliate-marketing","tag-affiliate-network","tag-affiliate-partners","tag-affiliates","tag-api","tag-performance-marketing","tag-performance-marketing-network-technology","tag-technology"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Perform[cb]\u2019s Partner API Increases Efficiency for Affiliates<\/title>\n<meta name=\"description\" content=\"Perform[cb]\u2019s Partner API employs advanced campaign automation to create a more efficient workflow for affiliates. 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